I am an Assistant professor in Management at ESCP Business School.

My research seeks to understand how social evaluations determine the relationships between firms and societies. More particularly, for instance, I study how employees’ legitimacy judgments influence firms implementing a corporate purpose and CSR/sustainability practices. In other projects, I study the moral and affective dimension of social evaluations on firm performance.

My research relies on experiments, panel data, and conceptual approaches. I integrate both practical lines of questioning from my experience as an HR Director (Linkedin) and my theoretical backgrounds in philosophy (MA in Philosophy – University Paris X), mathematics (Master in mathematics – University Paris VI), law (LLM in Labor Law – University Paris II), and management (Ph.D. & Master in Management – HEC Paris).

Research areas: Strategic Human Capital, Legitimacy judgments, Institutional Theory, Purpose, Corporate Social Responsibility, Morality, Prosocial motivation, Emotions

You can contact me at chuynh [at] escp.eu